I mean there’s Reddit ofc, as well as Twitter in its entirety, Discord is implementing some dumb updates, there are issues with Tumblr as well as everything to do with Meta, and I’m sure there are plenty more (and I haven’t even touched other digital media, for example the Sims). Why is it all happening in the span of about a couple months?
Lets take the example of Reddit. Reddit could have kept its costs to the minimum and could have run the site with the ad revenue that came in. In fact they could have talked transparently about their opex and asked for a simple donation drive every now and then like Wikipedia. If need be, they could have removed silly GIF replies and other stuff and focused on text alone. However this would not let them become the next Facebook. That’s what they wanted to be. At some point in their story was a choice to be forums 2.0 or get into a race to become a cash grab. Sadly they went for the latter.
n fact they could have talked transparently about their opex and asked for a simple donation drive every now and then like Wikipedia.
Let’s remember this about Kbin and the Fediverse.
I would donate to help counterbalance the wave of migration that brought me here.
You can donate to Ernest to help defray costs for kbin. The link is in the about section. Wish it was better known. I donated yesterday.
Late stage capitalism You make a business and it goes well, you make some money everyone is happy.
But with time your profits will plateau or even decline. It’s natural, but businesses don’t understand that it is insane to expect a company to always turn crazy profits when the product does not evolve.
Companies like apple and Microsoft don’t worry as much because they are constantly evolving with new product.
Companies like Twitter, Facebook, reddit, Netflix have hit a wall where there really isn’t anywhere else to go so they start making shareholder centered decisions made by people who aren’t even in touch with the user base of their product.
Reddit, Twatter etc never made any money
Twitter made 44 billion dollars. Pretty sure it didn’t cost that much to run. Ergo Twitter made money.
That’s the big hurdle. That’s the big catch. Social media companies are contingent on speculation to drive profits. Facebook isn’t worth what it is without speculative buying in the markets. Twitter, same story. That’s where reddit is at, they want a payday and to move on. The funny thing is this same reasoning exposes just how awful a businessman Elon Musk is. Twitter is going to literally drive him from the top ten richest in the world list all on its own. Give it time.
The funnier thing is Steve Huffman is such a loser he is looking up to Elon in this past week. The guy wants so desperately to be able to buy popularity like Elon did.
Profit. Not revenue.
Twitter was profitable only in 2018 and 2019.
Twitter was purchased at 44 billion in late 2022. It did not cost Twitter 44 billion to run for the years prior. That is very much profit for those shareholders considering especially that 44 billion was a significant percentage higher than the value at the time. It cost less than half a billion to keep Twitter’s lights on every quarter. They started in 2006. So assuming from the get go it cost half a billion a quarter (and you know it didn’t right?) … that’s 32 billion to run Twitter the years it was open. And they sold for 44 billion, meaning 12 billion in profit in a windfall.
Still following?
And for a social media company’s primary shareholders, selling that company is the ultimate goal and only way to realize true profits. That’s the social media scam. Zuckerberg right? You think he wants to run Facebook? He has to, he’s an employee at this rate. Well compensated sure but he doesn’t pull the strings.
What’s hilarious is Elon didn’t understand all that. He bought Twitter for cash money. There is no way on God’s green earth he manages to turn a profit with it because no social media company has been able to either - not with an entire board and public stock, so certainly not with a private company either. All the profit mechanisms they had before were contingent on the stock market, on speculation. That’s all gone now. It’s private. There is no public stock price to affect.
It’s the money.
US Fed has raised interest rates, destroying money for the first time in decades in an effort to stop our inflation problem
The knock on effects is that banks literally have less money to lend to companies. Some companies are affected more than others by this environment. Tech was hit hard, extremely hard.
With hundreds of thousands of layoffs, tech industry is contracting. Silicon Valley bank literally evaporated in the span of 3 days. Twitter was losing money and had to sell out. StackOverflow is losing money and is currently selling out.
In this environment, Reddit is about to launch it’s long awaited IPO, the time when the public is allowed to directly buy Reddit stock and invest into the company. That’s what Initial Public Offering means. If Reddit does well, Reddit will pull in lots of money this year through this IPO.
The CEO of Reddit needs to prove Reddit is profitable, or if not profitable… Will eventually be profitable. Stockholders don’t care about Reddit drama for the most part, but most are smart enough to read financial sheets. Reddit needs to show growing revenue, growing profits and cutting costs to attract money.
As such, all of what Reddit’s CEO has done makes sense in the context of the IPO. He is betting that shareholders won’t notice the drop of high quality content creators from Reddit, since that’s not a financial number that’s reported. He can IPO, raising millions, maybe even billions for himself. The golden parachute outta here when everything gets screwed up in a year or two and collapses.
I think today’s investors are smarter though, and the bearish economy and high interest rates means more investors will pay attention to underlying issues.
Generally the drama isn’t a big deal. But in a specific case the only value of the site is in the community moderation and the depth of data on the site.
He needs investors to buy in but he also needs advertisers to buy in. Advertisers do not love paying for negative drama.
I don’t think that Reddit can compete against Youtube, Facebook, or TikTok with regards to ads.
They can make some money, yes. But Reddit will never have high-end ad revenue, not with its current model (or any changes they’re making).
U just enlightened me sir. Thank you.
Yeah, investors are going to be even more inclined to identify exactly why the platform might be successful in the future. They’re not going to blindly throw money at new IPOs (as much) because debt isn’t free anymore.
@VoidCrow Everywhere you look you see overpaid executives and CEO’s who think they are actually brilliant enough to deserve their astronomical wages/compensation, and thus think they can do no wrong. Their ideas are always brilliant, and when the shit hits the fan, they blame their staff for a bad implementation and fire them first.
One thing is chain reaction, another is that these media mostly came to existence in the same period of time. So they were aging synchronously.
This was predictable and predicted many times. Just like a building constructed with violations is not going to collapse immediately after it’s finished, these things were not going to break (in various ways) immediately after being launched.
They are breaking now. Oopsie.
I hope XMPP makes a triumphant comeback. It’s not dead yet.
Cory Doctorow has some very interesting blogposts on the topic. He call it enshittification. It’s more or less the business model of plattform Capitalism.
The VC money is drying up and they’re demanding a return on investment as the world’s economy struggles on at the moment.
Indeed. VC is going into “AI” instead so now services have to be financially sustainable. And that is not really the problem, it’s when companies intentionally do it in a way that fuck the user.
Sustainable as interpreted by a non-techie bean counter looking at maximising next quarter’s profits and ignoring everything past that.
They’re doing an IPO so yes, that is what sustainable means nowadays, as shitty as it is.
$
Running out of VC dollars, now they gotta actually make a profit.
Capitalism slowly shits up everything. Even the things it helps create.
I mean this in the most general way possible. Not just platforms. Even if reddit was profitable it would still continue. It’s just part of the cycle of seeking not just profits but ever rising profits.
It’s just more obvious lately on digital platforms because it has been kind of compressed into smaller amounts of time.
That which is free must find a way to cost.
That that makes money must find a way to make more.
And slowly but surely its takes on a fine shine. A glean seen from a distance. But when you get close you realize. “oh, its fucking shit all over it.”
I swear every problem in the modern world is like two degrees separated from capitalism.
Yeah… I mean, we on one hand, we now grow plenty of food to feed almost 8 billion people, cured polio, greatly extended lifespan all over the globe… But on the other hand (waves hand at everything).
Eternal growth on a finite planet ain’t possible, but capitalism demands it. ¯\_(ツ)_/¯
I’m all pro-tech and pro-advancements myself but I agree we’re reaching a stage where we need to start degrowing
Many tech companies were overvalued for a long time. Everyone was happy to invest and pump money into those companies because “those platforms are going to be the future and I want to be part of it when they are starting to make a ton of money”. It didn’t matter that many of those companies were not profitable because they always promised to make up for that in the future.
This classic idea is starting to break down a bit. Many Tech companies have become profitable in the meantime, but many of them also have various troubles like moderation.
So why are so many media companies making “shitty decisions”? Well, because from a business perspective, they aren’t necessarily “shitty decisions”, they are kinda smart decisions. Reddit makes money by gathering data and by showing ads. They cannot show ads on apps they don’t control. So they have to handle a lot of traffic for which they get nothing back. That’s why they are trying to push as many people to use their app as possible. They know that the hardcore oldschool community won’t like that, but they are probably pretty sure that enough will switch to the app to make it worthwhile for them.
Meta is fighting to stay relevant as well. Facebook was the foundation of social media for a long time, but in the digital space, this can change very quickly, so they constantly have to try new things.
And if we look at games like the Sims, the game who really escalated the whole DLC thing, it’s a similar story. From a consumer perspective, what they are doing is bad. From a business perspective, it’s smart. And that’s what it ultimately comes down to.
Companies’ main goal isn’t to satisfy their customers, it’s making money. If fucking over customers makes them more money, they do it in a heartbeat.
They’ve also made a lot of shitty decisions. Reddit decided to invest in NFTs when they had cheap money. That’s been about as successful as a lead balloon. That also burned a bunch of user good will in the process. Meta went all in on VR and the Metaverse. They’ve admitted that’s been a bust. This seems more like an A and B with A being cheap money evaporating and B being bad decisions.
I’m reluctant to call the latest Reddit thing enshittification, but it really seems like they’re between steps 2 and 3.
On a slightly different note, does any think enshittification will be the word of the year?
They’ve also made a lot of shitty decisions.
That’s the thing with tech companies. They are fast to rise, but also fast to fall, so they are always on the lookout for the next big thing. Blockchain tech was supposed to be the next big thing. Crypto currency was at the time already kinda the big thing in the tech industry’s eyes. And of course when that happens, everyone wants to be early bird for the next big thing and caution is pushed to the side.
VR and AR are the same. It was and still is supposed to be the next big thing. Another one would be language models and “A.I.”. But because all those “new things” tend to be massively over hyped by people who often don’t really understand it and just have dollar signs in their eyes, they inevitably support the wrong thing every once in a while.
I think also we’ve become so dependent that they can just do whatever the fuck they want.
I’ve lived in a bunch of countries and FB messenger is the only way for me to keep in touch. FB can do whatever they want to me because I’m never going to persuade a bunch of people to all move to signal or something.
Reddit has communities that simply don’t exist on any other platform.
They have the critical mass.
I was going to say that I wish there was a decentralised way of sending messages… And then I remembered text messaging is a thing.
Incredible how quickly these things become embedded in everyday life
Unfortunately this doesn’t really work with international mates
It’s basically the lifecycle of any big corporation.
When the industry is new and there’s tons of new users to reach, everyone tries to be the most friendly corporation to build a name for themselves. Positive press and the halo effect helps bring in more people.
Once an industry matures and growth slows, the focus shifts to nickle-and-diming customers to squeeze more profit out of them.
It’s corporate greed. They’re just trying to get (more) money out of their users pockets. They’re starting not to design their products in a way that the most people use it, but in a way that they get the most money, time and useful, valuable data from their users. That’s less people but more profit.
Netflix is showing similar behaviour at the moment.
It’ simple: Greed is the reason.
I feel as though the user base is a large part of the problem. I might be wrong but the accessibility of social media that have apps is a lot easier for the younger population who these days are flooding social media. I don’t think a lot of people use forums or currently Testflight apps such as Memmy (for Lemmy). The iPhone is the phone for influencers and if Lemmy officially releases an iPhone app the same problems may happen.
